Media asset management (MAM) has often been used interchangeably with other asset management terms, which we will discuss later in this blog. While there are similarities across the different asset management methodologies, a MAM system is unique both in its origin and how people use it to organize visual content. Media asset management is the...
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Digital asset management (DAM) consolidates an organization’s digital content into a single location, making it easier to access, manage and distribute with internal teams, partners, and customers. DAM is business-critical for any individual or organization that actively produces digital content and media assets on a regular basis. Exacerbated by the 2020 pandemic, the demand for content...
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The Veritone Digital Media Hub team has unveiled its newest features that enhance content discoverability, insights, and metadata capabilities. Analytics Center provides deep content insights by offering enhanced visibility into user activities and content usage metrics within Digital Media Hub. Synthetic data cleansing and new AI engines will enable automated metadata creation and enhance search...
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Summary: What are ChatGPT-4’s key updates? What do these updates mean for enterprise businesses? How can Veritone help businesses integrate ChatGPT-4 into their practices? We’re a month into the release of ChatGPT-4, which is a new large language model (LLM) that evolves some of the capabilities seen with the previous release, ChatGPT-3. It also improves...
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Learn how to efficiently produce content remotely in a post-pandemic world Summary: Skyrocketing content consumption during the pandemic forced media companies to adapt by producing new content remotely Coming out of the pandemic, remote work is here to stay, making it all the more imperative to have the infrastructure in place for remote content collaboration...
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Summary: Veritone has responded to demand from Discovery, Attribute, and Digital Media Hub users. Attribute has been updated with new data points, while Discovery has seen certain features streamlined for better usability. Digital Media Hub is now integrated with Adobe Premiere and is available in new languages. It’s a new year, and we’ve made some...
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Summary: Ad spending and media consumption have recovered since the pandemic and have achieved record amounts of growth in some cases. To keep up with high demand and channel proliferation, the M&E industry is turning to AI to help achieve the required scale. Well-known brands such as the San Francisco Giants and Westwood One have...
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Summary: The growing demand for content has put pressure on brands to manage and distribute their content faster while also offering new opportunities to monetize their media. MAM technology has mostly been a point solution that could not offer an end-to-end experience and is often limited in access when users need to make their content...
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Summary: Product placements will achieve double-digit growth this year, making it imperative to have the right tools to track them. When done skillfully, product placements provide an organic way to raise brand awareness against traditional media that many consumers tune out. Artificial intelligence can help broadcast teams easily track their integrations, providing them with the...
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Summary: Despite economic uncertainty, radio and TV ad spending is projected to grow this year on the strength of political advertising. More is being spent than ever on marketing technology, which is especially important for broadcasters looking to extract content and show performance data. AI-powered solutions can help you take advantage of a strong period...
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